Song Choice

We chose this song because of the positive tone and the lyrics some relatively easy to transport from this music video into our ideas. This video is also an inspiration for our music video, in which we plan to have our lead singer walk through a road lip syncing the song.

More inspiration

In this video it just shows the main lead singer, in our video we plan to have one main lead singer but one of the ideas we did think about was the concept of paint, as an ending.

The way they use paint in this video is quite interesting and while the lyrics don't really match the visuals I think the way everything is expressed through the dripping paint walls is quite intense.
It is an idea I'd quite like to put into my own video.
While this idea is not for definite, the idea of colourful paints does give of a positive mood and tone, while the ones in the video are quiet dark, which can symbolise death and blood etc, those connotations fit the bands star image, as they are a rock band, that is something you would expect.
As our music video is an upbeat, positive song, the paints we would use would be a lot brighter with positive connotations, while in this music video, it is dripping like blood. In our music video it would appear to be more of a playful setting.

Inspiration!

The main feature of this video what gave us inspiration was the idea of the lead singer, still lip syncing but changing locations. The video builds up to a quick paced setting change by the chorus, we plan to slow our locations down to our actual video though.

Costume Ideas

The four of us in the group will briefly appear in the music video with the lyrics on a card but we plan to wear similar outfits;

• Bright coloured tights - We will all wear a different colour, the tights will be bright so it will contain connotations of happy and positive themes. Which match the lyrics and tone of the song which will be playing in the background.
• Black dress or skirts - so we don't colour clash!
• We have also now considered just wearing white tank tops against the coloured walls, to refrain from clashing, to match each other and also as we plan to have mid-shot camera angles, it's doubtful the coloured tights will be seen anyway.

For the hair we are all going to leave it relaxed and natural as its a happy video.

Likewise for makeup, we will wear what we usually wear, with muted colours. So we look natural and relaxed, if it were a serious song our hair and make up should reflect this. But as this is an upbeat song every aspect of it should be happy and carefree. 

Good Morning, Sunshine lyrics

Good morning, Sunshine,
I hope that you're well.
Honey, I missed you
Last night when night fell.
You should know, Sunshine,
You brighten my day.
The world gets so dark, Love, 
When you go away.

They say absence makes the heart grow fonder, 
But I can't help but wonder...
If the darkness came tomorrow,
Could I keep you in my mind?
When you rise up, I'll gladly follow
Just for the chance
To stand in your light.

Good morning, Sunshine,
I'm glad you're still here.
My darlin' it's hard when
My friends can't be near.
Until I can be there to show them I'm true.
I hope what they're seeing
Is as bright as you.

They say absence makes the heart grow fonder,
But I can't help but wonder...
If the darkness came tomorrow,
Could I keep you in my mind?
When you rise up, let me follow.
Just for the chance
To stand in your light.

If the darkness came tomorrow,
Could I keep you in my mind?
When you rise up, let me follow.
Just for the chance 
To stand in your light.
Just for the chance
To stand in your light.

Good morning, Sunshine,
I wish for your heart.
There's no point pretending
That you won't burn out.
But you're still a symbol
To all that you meet.
'Cause you keep on shining;
You're extraordinary.

If the darkness came tomorrow,Could I keep you in my mind?
When you rise up, let me follow.
Just for the chance
To stand in your light.
(x2)

Just for the chance
To stand in your light.
(x2)

Good morning, Sunshine.

Music Video: Abstract, Performance and Narrative

This music video is for Lana Del Rey's, 'National Anthem'. This is a music video that has many key elements to it, it is a performance video, an abstract one and a narrative.
In the beginning of the video Lana Del Rey, pays a homage to the late Marilyn Monroe by performing the popular song Happy birthday to you, Mr President. Which lyrical fits in with the original song, Lana Del Rey wrote herself, National Anthem. This is also a performance technique.
The video continues in Lana Del Rey's narrative but at this point she has now taken on the role of who appears to be Jackie Kennedy. By the end of the video the audience defiantly can confirm that plot of 'National Anthem' is actually a homage to the assassination of JFK and the romance he shared with both Jackie Kennedy and Marilyn Monroe. The video's abstract side would be how Lana Del Rey plays the narrative of both Jackie Kennedy and Marlyn Monroe, 'National Anthem' could be classed as a very artistic video because of this reason. The lighting in this video gives a very old fashioned effect, there is almost a yellow tinge to the video. Which indicates an old style, this also further backs up the idea on following the JFK story. Another aspect in the way of performance is that Lana Del Rey continuously mimes the lyrics to her song in the background. The camera techniques in this video constantly does close ups of Lana Del Rey and almost portrays a innocence when she is in the narrative of Jackie Kennedy and a seductive view of when she is Marilyn Monroe, both have a voyeuristic effect. The camera swaps between the narratives of Lana Del Rey as Marilyn Monroe and Lana Del Rey as Jackie Kennedy, this helps the audience keep up with the plot line and keep them interested.

Lana Del Rey doesn't really have a star image, more like her own image, she doesn't follow the stereotypes of typical star icon. She doesn't seem to follow the trends and has her own style, even though it isn't outrageous as someone like Lady Gaga. Lana Del Rey could be more similar to someone like Liza Minnelli or Lauren Bacall as with her deep voice, she could easily portray herself as a femme fatale like image. It could almost be said that Lana Del Rey was born into the wrong era.